Business Analytics combines data analysis with business strategy to help organizations improve performance and decision-making.
Business analytics is a discipline that combines business and data analysis, meaning that graduates have the ability to apply data analysis to business. The application of this data can allow businesses and organisations to better understand how to maximise their performance and improve their products or services.
Modules you study could include financial reporting, business in the digital age, data analysis for management, and managing big data. Your degree will be delivered in a mixture of modes. These could include lectures and seminars, as well as group projects and computer lab sessions. Depending on your course, you may have the opportunity to take part in a work placement.
A postgraduate degree in business analytics will allow you to build on the knowledge and skills gained at undergraduate level. Modules you study may include data modelling, project management, artificial intelligence for business, and digital measurement and evaluation.
Business Analytics and Quantitative Marketing Master
Erasmus School of Economics, Erasmus University Rotterdam Netherlands
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EU Business School, Munich Germany
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University of Essex Online United Kingdom
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EU Business School Digital Switzerland
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University of Nottingham Ningbo China China
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TBS Education in Barcelona Spain
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